JBL Sponsors Delhi Capitals for Indian Premier League Season 12
HARMAN today announced its sponsorship of Delhi Capitals, one of the key teams participating in the T20 Cricket Indian Premier League 2019, through its popular audio brand JBL.
The association was announced at a friendly cricket match held between Delhi Capitals and JBL Sunshiners – a team of young, talented musicians from KM Music Conservatory(KMMC) and the ‘Sunshine Orchestra’ – mentored and supported by Academy Award winner – A. R. Rahman and his Foundation.
JBL is the official sponsor of Delhi Capitals team and has secured branding rights for the team’s merchandise and promotional activities for the ongoing season. This new partnership offers JBL an opportunity to reach and connect with millions of cricket lovers across the world.
Delhi Capital’s marquee players including Shikhar Dhawan, Rishabh Pant, and team Captain Shreyas Iyer participated in today’s match and played against the young JBL Sunshiners. HARMAN also announced extending its existing sponsorship of A.R. Rahman’s ‘The Sunshine Orchestra’ project for the fifth consecutive year in India. The program is designed to impart free music education to talented children from less privileged backgrounds.
“We are also excited to extend our long-standing relationship with HARMAN to continue nurturing my dream project – The Sunshine Orchestra. Projects like Sunshine are the best way to gift the power of music to our future generations,” said Founder – KMMC and HARMAN Ambassador, A.R. Rahman.
“The team is thrilled to be associated with a brand known for its exceptional performance and a legacy of delighting Indian consumers. We couldn’t have asked for a better way to energise the team than interacting with these wonderful and talented young musicians of KMMC.” said Dhiraj Malhotra, CEO, Delhi Capitals.